🎯 Industry
Marketing
👨🏻💻 Position Hired
Video Editor
🕓 Time-To-Hire
Less than 1 Week
When Philip O’Flynn and his co-founder started growing AdPunch, they were still editing their clients’ advertising content themselves.
AdPunch is a performance marketing agency that helps e-commerce brands grow through paid advertising and direct-response creative content.
The Challenge
As the agency gained more clients, producing enough high-quality video content became increasingly difficult.
The founders had learned video editing while delivering the service, but the work consumed a significant amount of their time.
The quality and volume of the content also did not meet the standards they wanted to provide for clients.
They explored hiring freelancers through Upwork, but reviewing large numbers of applications and test projects was time-consuming.
None of the candidates they found met their expectations, so they had to restart the search.
Our Approach
We helped AdPunch define the role and create a detailed job description for a Video Editor.
Within a few days, we presented several candidates who had already completed the agency’s editing test.
This allowed Philip and his co-founder to evaluate each person’s technical skills and understanding of the assignment before scheduling interviews.
Yuri immediately stood out because he completed 2 different versions of the test project, demonstrating both initiative and creative ability.
Our team scheduled all the interviews on the same day and managed the onboarding after AdPunch made its final decision.
The Result
Yuri took ownership of editing the UGC content created for AdPunch’s clients.
His responsibilities included:
- Editing UGC advertising content
- Adding text and platform-specific fonts
- Creating native content for Facebook, Instagram, and TikTok
- Structuring videos around a hook, main message, and call to action
- Preparing multiple advertising creatives for testing
The entire process—from defining the position to hiring Yuri—took less than one week.
“It was seamless and really quick. We were able to hire the talent we needed in less than a week.”
The Impact
Through our partnership, AdPunch achieved:
- A skilled Video Editor hired in less than 1 week
- Candidate skills validated through test projects
- All interviews completed in a single day
- Higher-quality advertising content
- Greater creative production capacity
- Less editing work for the founders
- An alternative to a local Irish hire costing at least €2,500 per month
By finding a Video Editor with the right technical skills and initiative, we helped AdPunch improve its creative delivery and allowed its founders to focus more of their time on growing the agency.